PUBLIC OPINION RESEARCH CENTER
(YORON KAGAKU KYOKAI)


Welcome to our homepage.


PORC'S HISTORY

PORC (Public Opinion Research Center/ in Japanese: YORON KAGAKU KYOKAI) is one of the oldest research organizations in Japan. PORC is an independent research organization with non-profit corporate charters authorized by Japanese Government in 1946. In 1947, PORC conducted a random sample survey which was the first time in Japan. Since then, as a Japanese pioneer of survey research, PORC completed more than 6400 researches.


MEMBERSHIP


SERVICES

PORC specializes in a broad range of research activities as applied to public opinion, marketing and advertising research areas. At the same time, PORC provides highly accurate data (valid and reliable) coming from a full range of research methods: survey(telephone, mail, personal interview, group interview), observation and experimentation made by highly skilled pollsters/marketers, and well-trained interviewers in the nationwide network. Moreover, PORC's research is characterized by high ability of identifying and solving research problems as our research findings reports show.
  • Consumer Survey
  • Public Opinion Survey
  • Social Survey
  • Product Test/Concept Test
  • Audience Rating Survey
  • Product Evaluation
  • Corporate Image/Corporate Identity
  • Advertising Effectiveness
  • Copy Test/Readership Survey


CONTACTS

For further information, contact us:
E-MAIL:
ADDRESS: Public Opinion Research Center/Sendagaya 4-8-6, Shibuya-ku, Tokyo 151-8509, Japan
PHONE: +81-3-3401-1131
FAX : +81-3-3404-0019